Etihad Cargo launches new cold chain product
Announced as a "milestone in the expansion of its value chain offering to include last-mile delivery in its home market for select products", Abu Dhabi-based Etihad Cargo has augmented its specialised products list with the launch of "Fresh Forward".
The move affirms the carrier's support for a cold chain industry that is also responsible for importing perishables to the UAE. The new product aims to ensure items such as fresh fruit, vegetables, dairy, fish, meat and flowers (+90,000 t a year) move seamlessly across Etihad's global network to their final destination.
More specifically at Etihad's hub, "Fresh Forward" prioritises the transfer of perishable goods from the aircraft into a dedicated centre, and subsequently onto reefer trucks for direct delivery to a customer’s doorstep anywhere in the UAE. (ah)