• Photo: Renault Trucks (Suisse)


Artikel Nummer: 36371

Renault Trucks appoints Swiss sales director

Martin Hofer assumed his new role as Swiss sales director at Renault Trucks, Switzerland, in Dietikon, on 1 April 2021. His mission is to lead and support the sales team and oversee the network of distributors. He will be responsible for product management based on a clearly defined sales strategy. A special focus will be laid on new technologies for sustainable mobility.


Hofer: “Sustainable solutions, which do not pit ecological aspects against economic imperatives, also enjoy high priority in terms of technical development.”


Hofer worked in a heavy vehicle workshop for several years, after his apprenticeship as an automotive electrician, and then trained as a technology management specialist. He completed a postgraduate EPD ES course and gained a degree in strategic business management. Most recently, he served as operational director of a competence centre for logistics and transport. (amh)




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