Etihad Airways supports Louvre Abu Dhabi
The UAE museum, Louvre Abu Dhabi, received a visit from the French president, Emmanuel Macron, on 8 November, and is officially opening its doors to the public tomorrow (11 November 2017). Moreover, the new museum has already entered into a landmark partnership with Etihad Airways.
A symbolic ceremony involving HE Saif Saeed Ghobash, director general of Abu Dhabi’s department of culture and tourism (right), and Peter Baumgartner, Etihad Airways CEO, took place in October under the museum's spectacular dome and its "rain of light" effect.
As a platinum partner, Etihad will work closely with Louvre Abu Dhabi on areas of brand partnership, marketing, social media, public and media relations, events and exhibitions, cultural exchanges, cargo support, inflight programming, and travel trade support. (ah)