EFIS Maroc appoints Yousra Khalihamou
ECS Group has appointed Yousra Khalihamou as the new commercial director of EFIS Maroc, reinforcing its strategy to enhance performance in north Africa's competitive freight market. Yousra's promotion is pivotal as Morocco solidifies its role as a cargo gateway between Africa, Europe and the Middle East. She joined EFIS Maroc seven years ago, gaining extensive operational and commercial experience by launching 10 airlines and driving significant growth.
In her new position, Yousra will prioritise managing organisational changes, improving commercial results and motivating her team for higher performance. With the backing of ECS Group's global network, she aims to elevate EFIS Maroc's role in Morocco's expanding cargo sector. Yousra expressed excitement about the challenge ahead, focusing on driving better results and securing new contracts. ECS Group CEO Jean Ceccaldi highlighted her talent and market insight as essential for the company's growth and strengthening its strategic position in the region.