Choice Logistics names Robb Porter as chief customer officer
Choice Logistics CEO Matthew McKeever has announced that the US-based company has named Robb Porter as its chief customer officer.
In this role, he is responsible for developing and deploying a comprehensive customer strategy to maximise customer acquisition, retention and profitability while leading the client services, sales and marketing organisations. Porter joined Choice as EVP, client services and sales in 2017.
“It has been three years since Porter joined the company and, in that time, he has redefined and restructured the client services organisation to deliver superior client engagement, retention and growth through talent acquisition and global deployment of client services leadership in strategic client geographies while increasing the rigor in our account management methodologies,", McKeever said. (mw)