
Generix names Jean-Baptiste Valeyre new COO
Paris-based SaaS specialist Generix has appointed Jean-Baptiste Valeyre as Chief Operations Officer to lead the company’s global transformation and operational excellence strategy.
Valeyre, an experienced executive with a background in retail, consulting, and digital transformation, will support Generix in enhancing its SaaS service delivery across supply chain, commerce, and finance sectors. He previously served as Deputy CEO at Leader Price and co-owned Maison Dubernet.
CEO Raphael Sanchez noted the appointment marks a key step toward streamlining operations and reinforcing Generix’s focus on delivering scalable, tech-driven value. Valeyre said he is eager to apply modern operational practices and help reinvent the group’s global processes. (ah)