Renault Trucks appoints Swiss sales director
Martin Hofer assumed his new role as Swiss sales director at Renault Trucks, Switzerland, in Dietikon, on 1 April 2021. His mission is to lead and support the sales team and oversee the network of distributors. He will be responsible for product management based on a clearly defined sales strategy. A special focus will be laid on new technologies for sustainable mobility.
Hofer: “Sustainable solutions, which do not pit ecological aspects against economic imperatives, also enjoy high priority in terms of technical development.”
Hofer worked in a heavy vehicle workshop for several years, after his apprenticeship as an automotive electrician, and then trained as a technology management specialist. He completed a postgraduate EPD ES course and gained a degree in strategic business management. Most recently, he served as operational director of a competence centre for logistics and transport. (amh)